BASICS
DATA SETS
PRODUCT FEATURES
Descriptors (sometimes referred to as labels or keywords) are used to classify and categorise films and television shows, and other media for marketing and classification purposes. They are also used to drive content search & discovery, recommendation services and more frequently specific descriptor data sets are used to drive D2C and streaming service features and functionality.
Genres are the highest level of thematic categorisation and are use to classify films and TV shows, usually based on common themes, styles, or topics. Examples of genres include comedy, drama, horror, action, fantasy, sci-fi, and documentary. The Fabric Studio list has been curated to match the most broadly adopted industry Genre types.
| Value |
|---|
| Action |
| Adventure |
| Animation |
| Anime |
| Biography |
| Children's |
| Comedy |
| Crime |
| Documentary |
| Drama |
| Family |
| Faith & Sprituality |
| Fantasy |
| Film-Noir |
| Food |
| Game Show |
| Health |
| History |
| Horror |
| Lifestyle |
| Music |
| Musical |
| Mystery |
| Nature |
| News |
| Reality-TV |
| Romance |
| Romantic Comedy |
| Sci-Fi |
| Science |
| Soap Opera |
| Sport |
| Superhero |
| Talk Show |
| Thriller |
| War |
| Western |
Sub-genres refer to categories of films and television shows that are further divided within a larger genre. For example, within the horror genre there are sub-genres such as slasher films, zombie films, monster films, and psychological thrillers.
| Value |
|---|
| A&E |
| Acoustic |
| Aliens |
| Alpine Skiing |
| Alternative |
| American football |
| Analysis |
| Ancient History |
| Animals |
| Anime |
| Antiques |
| Archery |
| Art |
| Arts |
| Astronomy |
| Athletics |
| Aviation |
| Awards |
| B-Movie |
| Badminton |
| Baking |
| Baseball |
| Basketball |
| Beach Volleyball |
| Beauty |
| Biathlon |
| Bible Studies |
| Biography |
| Bisexual |
| Blaxploitation |
| Blues |
| Bobsleigh |
| Bollywood |
| Bowls |
| Boxing |
| British TV Comedies |
| British TV Dramas |
| Buddhism |
| Business Feature |
| Canoeing |
| Cars & Motors |
| Cartoons |
| Celebrity |
| Charity |
| Christianity |
| Christmas |
| Circus |
| Classical |
| Collectibles |
| Comedy |
| Comic Books and Superheroes |
| Commonwealth Games |
| Consumer |
| Cookery |
| Cookery Competition |
| Country |
| Courtroom |
| Crafts |
| Cricket |
| Crime |
| Cross Country Skiiing |
| Cult |
| Culture |
| Curling |
| Cycling |
| Dance |
| Dance Workouts |
| Dark Humor & Black Comedy |
| Darts |
| Dating |
| Debate |
| Desi |
| Design |
| Dinosaurs |
Refers to actions that are undertaken by characters or objects within the content narrative. These are typically utilised to drive D2C and streaming service features and functionality.
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Character types refer to the different types of characters that appear in a film or television show. They can include protagonists, antagonists, supporting characters, etc. They principally used to drive content search & discovery, recommendation services and more frequently specific descriptor data sets are used to drive D2C and streaming service features and functionality.
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Moods are a type of metadata that describes the atmosphere of a film or TV show. This metadata can be used to categorise content and help viewers decide which show or movie to watch. Moods may include descriptions such as romantic, suspenseful, funny, dramatic, and more. These are typically utilised to drive D2C and streaming service features and functionality.
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The inclusion of a product or brand within a film or television program as a form of paid advertisement. It is a marketing technique used to promote a product or service through the depiction of it within a film or television show.
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